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Case Study: BrandBucket.com

02/07/09 1:54 AM

I’ve visited many domain name websites over the years, however I’ve never seen something as aesthetically pleasing as BrandBucket.com. Every domain of theirs has a logo created for it, along with the reasoning behind the domain. The thing I find most interesting about BrandBucket is that the large majority of the domains they sell are brandables. If you’ve ever tried selling 6 letter brandables on a domain forum, you’ve probably found there’s not usually many takers above $20 and rarely any above $100.. BrandBucket has clearly positioned themselves to sell domains to the much more lucrative end user market — one which has a whole lot more money than most domainers and doesn’t place values on short domains solely based on trivial factors, most of which have little impact in the real world.

BrandBucket also offers tools and suggestions to help visitors evaluate domains, no doubt building trust in their visitors that this is a company that cares about them and wants to help them find the domain that’s right for their business.

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Posted by Reece | in Uncategorized, domain names |

One Comment on “Case Study: BrandBucket.com”

  1. anon Says:

    case study?

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