LLLLL.coms (also known as 5L.coms) are the latest short domain market that domainers are talking about. With LLLL.coms in many cases currently hovering around the price of a domain name registration, is it too soon to consider investing in LLLLL.coms? This does to a certain extent go back to that whole short domain debate about whether a short domain should sell for a certain value based solely on it being of a certain length or whether a short domain should need to satisfy metrics which other domains are valued upon, such as domain traffic and the revenue the domain produces. It’s no secret that LLLLL.coms won’t be selling out any time soon, so investing in LLLLL.coms is to a certain extent not like investing in many other short domain markets, in that there isn’t going to be that sense of unavailability. Many LLLLL.coms are highly pronounceable and with pronounceable LLLL.coms costing anywhere from hundreds to thousands of dollars, a highly pronounceable LLLLL.com for the cost of the domain’s registration fee may not be a bad investment afterall. Read on for more thoughts on this short domain market.

Timing is everything in this business — I have no doubt in my mind prices on many LLLLL.coms will be higher in the future than they are today. That said, is now the right time to invest? We’re in the middle of a recession and prices on short domains have been hit very hard. Can you afford to hold these domains for several years and will these domains appreciate faster than other domain segments (the opportunity cost of your investment in 5L.coms)?

The risks associated with an investment in LLLLL.coms are certainly higher than in most domain segments — there isn’t a whole lot of certainty about anything really. Domainers disagree on which 5L.com letter patterns are best and some trends in the LLLL.com space clearly do not appear to be holding in the 5L.com space (eg. quadruple repeat LLLLL.coms, palindromes, VVVVV, etc really haven’t caught on with domainers). Sticking to strong pronounceable 5L.coms is a must in this space in my opinion –it’s probably best to go after quality rather than quantity, even if that means buying in the aftermarket.

Related posts:

1. Thoughts on Investing in Short Domains
2. LLLL.com Buyout Near Failure?
3. Selling LLLL.coms on eBay? Don’t forget to put “LLLL” in the Title!